How to Contact your Clients Effectively Using Business Emails.
Kenneth Beare People write business letters and emails for a variety of reasons such as requesting information, to conduct transactions, to secure employment, and so on. Effective business correspondence should be clear and concise, respectful in tone, and formatted properly.
Email Email has replaced many traditional forms of communication, including formal written business correspondence, telephone calls and informal verbal communications. It must be remembered that email is digital, and messages may be stored permanently and propagated exponentially. There is no such thing as a secure or confidential email.
Style in Business Correspondence Writing business letters and memos differs in certain important ways from writing reports. Keep the following advice in mind when you write and especially when you revise your business letters or memos. State the main business, purpose, or subject matter right away. Let the reader know from the very first.
In order to get students thinking about business letters, ask how many reasons they can think of for writing this type of letter. Give a couple of examples, then get students to brainstorm in pairs, before feeding back to the class. Give learners the inappropriately informal letter (Worksheet 1). Ask a few simple comprehension questions.
Business writing varies from the conversational style often found in email messages to the more formal, legalistic style found in contracts. A style between these two extremes is appropriate for the majority of memos, emails, and letters. Writing that is too formal can alienate readers, and an attempt to be overly casual may come across as.
But letters and emails remain the way that business is done. When you can write letters and emails that are readable, concise, and appropriate, you have an advantage over those who can't. I'm Tom Geller, and believe it or not, I've been using email for business since 1987. A lot has changed since then.
Emails, like traditional business letters, need to be clear and concise. Keep your sentences short and to the point. The body of the email should be direct and informative, and it should contain all pertinent information. See our article on writing skills for guidance on communicating clearly in writing.